What's Up Interactive Launches Enhanced Media Center For Stratix
What's Up Interactive has launched an enhanced media center for mobile solutions provider Stratix Corp.

ATLANTA, GA, January 09, 2009 /24-7PressRelease/ -- What's Up Interactive has launched an enhanced media center for its client Stratix, giving the mobile enterprise supply chain solution provider a more user-friendly Web platform for present and prospective customers.

The enhancement includes the agency's proprietary EZ Post content management system (CMS) that allows greater client facility with controlling its various multi-media communication vehicles.

"Stratix has some great success stories to tell, so they asked us to create a vehicle that lets them do that more efficiently," said What's Up CEO Richard Warner. "Now people visiting the site have one place to find all the relevant information they're looking for, and Stratix has a system in place that allows them to more easily and strategically program their content."

"The new media center makes our site a more powerful marketing agent," said Stratix VP/marketing & strategic alliances Paul Shiman. "Companies that are interested in us can find the information they're looking for quickly, which means that they are spending more time on our site. -

The media center has a "genius" feature that suggests content for visitors, pointing them to additional information that helps them fully grasp the ways Stratix can help their businesses operate more efficiently and profitably.

"EZ Post offers us a more robust content management system," Shiman said. "We can easily change or add things to the media center -- components like podcasts, PDF's, brochures, video -- which means we make the most of our Web marketing budget."

"Stratix is an example of a client who wanted a CMS that would allow its people to update content on their own," Warner said. "EZ Post is powerful and highly customizable. In addition to traditional content management, it can schedule post publishing, facilitate calendaring, manage multimedia files and documents -- it's a multi-faceted tool."

Press Release Contact Information:

Maureen Streett
What's Up Interactive
Search & Social Media Strategist
1200 Ashwood Parkway #135
Atlanta, GA
USA 30338
Voice: 770-671-0200
Website: Visit Our Website