Alena Pastuch of AMP Productions lends insight into smart social media marketing
Social media marketing (SMM) is part art and part science and needs to focus on encouraging conversation with current and prospective customers.

LOS ANGELES, CA, March 28, 2010 /24-7PressRelease/ -- Listening and contributing to the community is key and should follow acceptable "social etiquette" established for each site. The idea is to build upon the strengths and marketing efforts already in place and make them stronger using the unique power of social media. SMM is about establishing credibility and trust so that people want to do business with a company or individual, rather than trying to persuade them through advertising and other traditional marketing methods.

Traditional marketing is focused on interrupting an audience to grab their attention. Social media marketing is about interacting with an audience to gain their trust. Once visible,establish credibility. This is about engaging in a deeper way with the core audience.

Social media allows people to create a forum, an environment where they can bring the customers in as collaborators. "Visibility is about being 'seen' in the places your audience hangs out. You need to become a valuable and high profile contributor to the community. This means asking and answering questions; offering advice; and supporting others," says Alena Pastuch CEO of AMP Productions.

Whatever you publish on your credibility sites, it needs to engage, excite and build trust with your audience. If you do a good enough job at building visibility and credibility, your followers will naturally become paying customers.

About AMP Productions
AMP Productions engages audiences from communities of purpose by providing original content, production and distribution. We are a multi-media, community interest, production company. AMP uses online tools and computer platforms - blogs, online forums, podcasts, social network sites, photo sharing sites to promote your message.We deliver creative communication solutions to both community groups and private enterprise, through a variety of media.

Press Release Contact Information:

Alena Pastuch
AMP Productions Inc
CEO
230 Los Calabasos Drive
Los Angels, CA
US 90018
Voice: 973 255 0352
Website: Visit Our Website